AI Insights · Timothy · April 2022
Top 5 City Building Games Performance in the UK: Q1 2022
In Q1 2022, the top 5 city building games in the UK showed varied performance in downloads, revenue, and active users, with notable trends for each app.
In the first quarter of 2022, the top 5 city building games on a unified platform in the United Kingdom demonstrated interesting trends in downloads, revenue, and active users. Here’s a closer look at the performance of each game according to Sensor Tower data.
Merge County® from Microfun Limited saw a significant rise in weekly revenue, starting from around $29K in early January and peaking at approximately $67K by the end of March. Weekly downloads also showed a positive trend, climbing from 5.5K to 12.4K over the quarter. Active users increased steadily, starting at 11.7K and reaching 27.5K by the end of the period.
SimCity BuildIt by Electronic Arts experienced fluctuations in weekly revenue, with figures ranging from $27K to $39K. Downloads varied as well, with a notable peak of 6.8K downloads in early March, although the numbers dipped to around 4K towards the end of the quarter. Active users saw a decline from 83.9K at the beginning of the quarter to 66K by the end of March.
The Simpsons™: Tapped Out, another title from Electronic Arts, showed a mixed performance. Weekly revenue hovered around $22K to $31K, with a notable peak of $31K in late March. Downloads and active users saw a downward trend, with weekly downloads dropping from 6.5K to 3.6K, and active users decreasing from 120.4K to 107.1K over the quarter.
Trailer Park Boys Greasy Money by Eastside Games had a relatively stable revenue performance, ranging between $5.6K and $9.7K. However, downloads were minimal, with weekly figures fluctuating between 45 and 573. Active users also showed a decline from 4K to around 2.7K over the quarter.
Merge Mayor from Starberry Games GmbH displayed a steady revenue stream, with weekly earnings ranging from $5.1K to $8.4K. Downloads were relatively low, peaking at 3.2K in early January and dropping to about 1.3K by the end of March. Active users decreased from 31.1K to 24.5K throughout the quarter.
These insights are derived from Sensor Tower data, offering a snapshot of the performance trends for the top city building games in the UK. For more detailed analysis and insights, visit Sensor Tower.